

Performance Jeanswear is what we stand for and it goes beyond jeanswear. Performance is movement, innovation, technology, and the drive to deliver better results. This includes taking responsibility for the environment we operate in.
We keep challenging ourselves, from the way we design our collections to the materials we choose and the impact we leave behind. Sustainability isn’t a separate story, it’s integrated in how we move forward.
This is reflected in our Responsible Journey strategy, which is built on four key pillars: Product, Environment, Governance and Social. Through this approach, we are committed to making a positive impact and driving meaningful change. CHASIN’ is part of JOG Group B.V. and therefore follows the JOG Group Corporate Sustainability Strategy.




Product
As the foundation of our business, our product plays a crucial role in the responsible journey. Our priority is to deliver safe, reliable, and high-quality products while ensuring consumer well-being. We are committed to maintaining ethical standards and protecting the rights of everyone involved in our supply chain.
Environment
We strive to reduce our environmental impact, embrace sustainability, and conserve natural resources, e.g. by maximizing the use of certified materials. Certification verifies the presence of recycled materials in products and sets requirements for responsible social, environmental, and chemical practices in production. It promotes transparency and accountability throughout the supply chain.




Governance
The Governance pillar guides us in maintaining ethical practices and transparency. We have had our suppliers sign a Code of Conduct to ensure compliance with ethical, social, and environmental standards. Through Tier Mapping, we track the full supply chain to ensure transparency and confirm that our suppliers share our commitment to responsible practices.
Social
Our mission is to ensure fair, safe, and healthy working conditions while protecting the human rights of all people in our supply chain. We are dedicated to making a difference.


We are dedicated to making a difference. Therefor, we especially proud that 25% of JOG's shares now support the Garcia Foundation, funding projects that improve the well-being of children in disadvantaged.